Your company has a mission statement, snazzy office, and fabulous marketing materials- does your visual first impression represent your companies brand? Do you feel it is relevant that your personal look has to be branded too? Studies show that it takes 11 seconds to form 7 impressions upon meeting someone for the first time. Have you ever blown that first client meeting? Arrunda, from More magazine, says that it can take up to nine additional meetings to undo a bad first impression. Who out there believes they will be given the opportunity to undo the BFI, let alone nine more cracks at it?
Look in the mirror, is what you see reflecting back a great advertisement for your company?
Does your wardrobe, hair, and makeup match what you are selling?
Have you updated your look in the last year?